The “me generation” has given way to the “iGeneration.” Technology and the promise of big bucks has fueled the rage to customize everything to suit each and every individual desire. The long list of iDesire includes personalized screensavers, ring tones, playlists and, to celebrate Valentine’s Day, tailor-made chocolates. No wonder the planet is love challenged. We expect mere mortals to change their tune to match our every mood…in a nanosecond.
The new iWorld spans all ages. The expectation of instant gratification has taken its toll on love and relationships, threatening the tradition of give and take and the willingness to accept less than perfect. Can you make a lifelong commitment to living with the toilet seat up, socks strewn across the floor, or that iconic toothpaste tube with the cap off?
Can you accept a collection of personally annoying habits that don’t match your iMood in exchange for a good friend or loving partner who always has your back? That’s the iChallenge.
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